The management of the international inbound and outbound traffic is a complex and time-consuming task for an operator.

Managing interconnects with multiple operators including pricing and accurate billing, together with all the technical complexities involved, is daunting to say the least.

On the outbound side, constantly verifying price and quality ratios to roughly 700 different destinations is extremely challenging, especially for a small team of people.

Typically, smaller operators tend to focus exclusively on price, as a result quality invariably suffers.

The fundamental problem is that, for a typical retail operator, managing the international part of the business is not core business - It's therfore generally left to a small team of people who also manages national interconnects.

Focus on Core Business
By outsourcing the international gateway function to VoIP-X, an operator can optimise the revenue from both inbound and outbound traffic. Most operators in the high-end retail space don't realise just how much margin is lost by not offering cost and quality optimized routes.

VoIP-X understands the value in sourcing high quality routes, at a marginally higher cost than the cheapest wholesale, for the retail market where the standard margin on the end-user products is anywhere between 100 and 1000%. The key to optimization in this case, is to improve quality in order to increase the volume of minutes sold to end-users, and thereby exponentially increase revenue.

Supporting CLI is equally crucial. There is a direct correlation between CLI support on outbound calls and the subsequent volume of inbound traffic received.

Outsource to VoIP-X
VoIP-X has a dedicated team of professionals who pro-actively monitor the quality of routes. We perform call sampling to verify CLI, answer-seizure ratio, availability and audio quality. These tests are not automated, but carried out by people to get a genuine feel for the end-user experience, At the same time, we constantly monitor quality metrics in an automated fashion, so that in the event that the quality of a particular destination drops, we immediately reroute our customers' traffic to another operator.

The VoIP-X International Gateway Outsourcing service is a tremendous benefit to smaller operators. It allows them not just to significantly optimize their bottom line but also to take advantage of expert knowledge without having to bear the high cost of building these skills in-house.